From dorm room to full blown company Lux has been an evolution of the status quo commute. Founded by Weston Smith in his sophomore year, he continued to foster the company and make it grow fueled by passion and creativity . Based in Arizona, his home state, he continues to maintain the same mindset of hard work and dedication that built this company. He also continues to expand his team as business continues to grow.
Lux Longboards mission is to manufacture an electric board focusing on changing the issue of urban transportation. We focus on serving the urban population that primarily resides on college campuses. In order to serve our customers, Lux produces quality but affordable products. We are also on a mission to serve our customers through quality customer service.
Meet The Team
Founder and owner of Lux Longboards, Weston runs day to day operations here at Lux
In charge of marketing and Community engagement
Ian is in charge of creating all Lux media as well as collaborating with other creatives to make content.